Hotel Cavendish Company Analysis

Hotel Cavendish is located in the dynamic center of Bloomsbury in UK. A PESTEL examination is an essential tool which helps in analyzing the political, economic, social, technical, environmental and legislative pressures which may affect an institution (Institute of leadership and management 2007, p. 23). These external pressures that have an effect on Hotel Cavendish ought to be vigilantly taken into account by the hotel administration.Advertising We will write a custom report sample on Hotel Cavendish Company Analysis specifically for you for only $16.05 $11/page Learn More The hotel’s strategic fundamental position in the capital makes it susceptible to PESTEL pressures. This is evident in the existence of new rules in the city that need acquiescence. Demographic changes may lead to the diminution of market size and a fresh technology may be introduced (Institute of leadership and management 2007, p. 23). This requires new advertising and end u ser approval alternatives that need clear exemplification. In a social context, London has an assortment of religion and cultures. Hundreds of languages are spoken in its environs and the employment of more trained staff that is multi-lingual is necessary for the 4-star hotel. Around 2 million visitors from all over the globe visit the center every month either for business purposes or leisurely as tourists. Demographic trends evident in the changes in the populace age, composition along with the entry of new cultures and race in the area make it appropriate for the hotel to identify its potential clients. The capital is an economic center and countless intercontinental businesses are carried out here. Large business moguls arrive in the city of London to transact huge business deals. There ought to be additional options of spacious conference rooms for delegates, aside from the present ones which host 2-80 people (Cavendish hotel, 2010). The hotel administration should endeavor to sustain regular businessmen who may want urgent accommodation in the hotel or referred to alternative areas. Even though it is required to reserve in advance, there can be exceptional reservations for a number of regulars. There are hundreds of overseas banks and offices for thousands of companies in London, and the employees and officials may need making urgent reservations. The effect of recession and change in stock exchange market fluctuations must be strictly monitored. Trends in economic indicators like the cost of raw materials and the level of income of its clients are essential information in knowing the visiting trends of clients.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Environmental issues from time to time control the social decisions and purchasing options that clients make in the selection of new services being offered in the hotel. Use of solar technology to produce energy and having breezy areas of shady plants are a benefit in selection of whether one will make reservations for the hotel or select a different option. Out-of-doors landscaping with appropriate foliage at the lounge and entrance can take account of areas for dining. The hotel is a non-smoking zone. This course of action will successfully draw more non-smokers (Cavendish hotel, 2010). Those who smoke have to use alternative hotels, hence loss of clients. An effective way of pleasing both is by having rooms in a section for smokers. Some delegates may either be smokers or non-smokers and may desire to be accommodated in the same place. It is not forgotten that technology is intensifying at an extraordinarily rapid pace. Sources of power and information systems are undergoing modification thus the need for the hotel to be very adaptive to these changes. Available options for publicity should be employed in an aggressive edge (Institute of leadership and management 2007, p. 23). The government on numerous occasions initiates changes in bylaws and rules which may stabilize or weaken the hotels functionality. Such changes are directly related to politics consequently affecting the number of visitors into the country and the hotel. The operations in Cavendish hotel is affected by different forms of pressure that are best illustrated by the Pestle criterion. It is imperative to acknowledge that the success of the venture is wholly reliant on the manner in which it manipulates the environment as portrayed by the political, economic, social, technical, environmental and legislative concepts (Institute of leadership and management 2007, p. 23) Reference List Cavendish hotel, 2010, Hotel Cavendish, 12th may 2010, www.hotelcavendish.com Institute of leadership and management, 2007, marketing for managers, Massachusetts, Elsevier. Pp. 23Advertising We will write a custom report sample on Hotel Cavendish Company Analysis specifically for you for only $16. 05 $11/page Learn More This report on Hotel Cavendish Company Analysis was written and submitted by user Annabell Albert to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

The Indian Agriculture Sector

The Indian Agriculture Sector Agriculture is the backbone of Indian economy. It accounts for nearly 20 percent of the aggregate output. To be specific, nearly half of the population depends on agriculture for their livelihood (Government of India, 2010, p. 6). Contribution of the agricultural sector to the economy is declining, however other sectors thrive.Advertising We will write a custom essay sample on The Indian Agriculture Sector specifically for you for only $16.05 $11/page Learn More For example, approximately 45 percent of the total output was obtained from the agricultural sector in the early 70s,. The figure has dropped to less than 20 percent in the last decade. Nonetheless, agriculture still remains a significant source of employment for many Indians. It provides jobs to over half of the country’s population (Government of India, 2010, p. 12). The dwindling agricultural production has led to a decrease in agricultural exports and an increase in agricultural imports. T he ratio of agricultural exports to the total exports dropped to 10 percent in 2010 compared to 20 percent in the early 90s. On the other hand, the ratio of agricultural imports to the aggregate imports grew by approximately 6.6 percent in the last three decades (Government of India, 2010, p. 13). The decrease in agricultural production and the increase in agricultural imports have been a cause of major concern. Hot debates didnt provide any solution to the problem, as well as small reforms. situation deteriorated which led to introduction of the next five-year plan. As a result, the government came up with a five-year plan, which solely targets the agricultural sector. The five-year plan is aimed at reversing the disturbing trend in the sector. The five-year plan puts emphasis on the country’s self-sufficiency and self-reliance in the food production (Vaidyanathan, 2010, p. 9; Government of India, 2013, p. 5). This paper explores the impact of the 11th five-year plan on Indi a’s agricultural sector, particularly in promoting local food production and economy stability. 11TH  Five Year Plans (2007-2011) As the country’s population keeps growing, the nation needed to enhance its food production to take care of the ever-increasing demand. Given the significance of the agricultural sector to the economy, the government introduced the 11th five-year plan to provide support and incentives to farmers and other stakeholders in order to enhance production of food (Government of India, 2013, p. 5).Advertising Looking for essay on agriculture? Let's see if we can help you! Get your first paper with 15% OFF Learn More There are four principal elements of this policy. The first element is enhancement of viability of agricultural operations by increasing market access, availing insurance cover, and monitoring agricultural commodity prices (IBEF, 2013, p. 7). The second element is provision of suitable technologies through resea rch and training. The third element is increase of budgetary allocation for agriculture and its infrastructure so as to improve efficient use of natural resources and of agricultural commodity markets functioning. Last but not least is provision of better delivery of services, for instance, loans to farmers, veterinary services and general farm inputs. In a nutshell, the 11th five-year plan was aimed at increasing food production by providing special programs and building agricultural infrastructure (IBEF, 2013, p. 7). The Impact of the 11th Five-Year Plan on the economy and local food production Figure 1 below shows India’s GDP growth rate over the last ten years. It is clear that between 1997 and 2007 the real agricultural output was decreasing, whereas the non-agricultural output was increasing. The ratio of agricultural GDP to the total GDP was very low during that period. This forced the government to reconsider its policy on food production, hence to introduce the 11th five-year plan (Central Statistics Office, 2011, p. 44). The 11th five-year program introduced the National Food Security Mission (NFSM), which significantly increased production of cereals in the country. The principal goal of the National Food Security Mission was to establish scientific elements which incorporate mechanization, soil supplements and crop security measures (Government of India, 2013, p. 6). The 11th five-year plan helped to attain 3.2 percent agricultural GDP growth. Even though the figure was below the projected value of 4 percent, it was significantly better than the figures under the previous policies (Central Statistics Office, 2011, p. 45). Figure 1: Agriculture and Non-Agriculture GDP Growth Rate in India in the Last DecadeAdvertising We will write a custom essay sample on The Indian Agriculture Sector specifically for you for only $16.05 $11/page Learn More Source: (Central Statistics Office, 2011) Before the introduction of the 11 th five-year plan, the share of acreage of agricultural lands decreased by approximately 20 million hectares. Similarly, the area under food grains shrank by 10 percent. The lowest production was recorded in 2008. However, the introduction of new technologies under the 11th five-year plan led to 80 percent increase in acreage of agricultural lands. The production of rice, wheat and maize increased significantly, followed by pulses on the second place. Under the 11th five-year plan, food grain output increased by 2.3 percent (Central Statistics Office, 2011, p. 45). Generally, Indian agribusiness is characterized by diminutive and divided area holdings. There are around 130 million active holdings in the country. On average, each active holding possesses approximately 1.2 hectares. Less than 1 percent own more than 10 hectares (Sharma, 2011, p. 6). Before the introduction of the 11th five-year plan, the overall productivity among the smallholder producers was exceedingly low. Their p articipation in the market was poor because of such reasons as high transaction costs, low yields, inadequate information and small market consumption. In addition, increased land fragmentation led to big losses on farmlands. As a result, many farmers opted to lease their lands or seek gainful employment outside the agricultural sector (IBEF, 2013, p. 5). The introduction of the 11th five-year plan brought some positive results. The 11th five-year plan supported the formation of cooperatives and self-help groups. The cooperatives and self-help groups not only helped farmers to access credit facilities, but also to market their products. The government increased access to loan facilities by providing interest-free loans and subsidized inputs.Advertising Looking for essay on agriculture? Let's see if we can help you! Get your first paper with 15% OFF Learn More For this reason, many Indians went back to farming (IBEF, 2013, p. 6). By the end of 2012, cultivation areas had increased by 8 million hectares. The government also introduced other support programs through the 11th five-year plan, such as water for canal irrigation, power for groundwater pumping, retention price subsidy scheme for fertilizers, and access to the international market (IBEF, 2013, p. 7). According to the IBEF (2013, p. 7), the main objective of the 11th five-year plan was to increase the production of food grains by 20 million tons. The government allocated roughly 900 million U.S. dollars for the project. There are four main achievements of the 11th five-year plan for the first year according to the National Food Security Mission (NFSM). The first achievement was a 70 million tons to over 90 million tons increase of wheat production. The second achievement was a 90 million tons to over 110 million tons increase of rice production. The third achievement was an 80 mil lion tons to over 100 million tons increase of maize production. And the last was a 13 million tons to over 15 million tons increase of pulse production (IBEF, 2013, p. 7). Figure 2 below highlights the growth rate of land, labor and capital output based on the agricultural GDP index. Even though the productivity growth rate in the agricultural sector has always been low, averaging 2 percent per year, during the 11th five-year plan it reached 5 percent. This was the highest figure recorded in the country’s history. The closest was 3 percent, which was recorded in 1981. As a matter of fact, the Commission of Agricultural Costs and Prices (CACP) estimated the growth rate of real wages in the agricultural sector at 8 percent per annum during the period (Government of India, 2013, p. 9). Figure 2: Growth Rate of Land, Labor and Capital Output Source: (Government of India, 2013, p. 9) The introduction of the scientific elements, for instance, labor saving mechanization led to the rapid increase of private investment in the agricultural sector. This is attributed to the country’s rigid labor laws and the ever-increasing wages (Shiva, 2013, p. 2). Although mechanization helped farmers to deal with labor challenges, it caused a sharp decline in capital productivity. Even though moderated by gains from trade deals and debt cancellation, long-term investment in the agricultural sector may be unsustainable due to deteriorating capital productivity (Shiva, 2013, p. 3). The 12th five-year plan (2012-2017), which is basically a continuation of the 11th five-year plan also emphasizes increase of food grains production. The two plans (11th and 12th five-year plans) recognize the fact that self-sufficiency in food production can only be attained by increasing the production of staple foods. In India, food security is inextricably linked to food grains. Therefore, the debates on food shortages are concentrated on rice, wheat, maize and pulses (Sharma Dinesh, 201 1, p. 30). 12th five-year plan is also expected to produce high results and solve a lot of food problems in India. The 11th five-year plan helped substantially to make India a food sufficient country, despite the rapid growth of population. In other words, India is currently food secure due to the 11th five-year plan (IBEF, 2013, p. 9). Conclusion Agriculture in India is both a source of food and livelihood. In addition, the sector is very important to the country’s economy. However, the period between 1997 and 2007 was characterized by low agricultural productivity and high levels of food shortage. This forced the Indian government to spend a large amount of money on food import. On the other hand, the ratio of agricultural imports to the aggregate imports grew by approximately 6.6 percent in the last three decades regardless of the initiated key reforms in the agricultural sector. However, the reform programs were ineffective. This led to the introduction of the 11th five-y ear plan, which was aimed at making India a food-secure country through the production of food grains. The plan significantly helped reverse the situation. As a matter of fact, the 12th five-year plan, which runs up to 2017, is just a continuation of the 11th five-year plan. The 12th five-year plan also aims at increasing the production of food grains, which are staples in India. References Central Statistics Office 2011, Revised Estimates of Annual National Income 2010-11 and Quarterly Estimates of Gross Domestic Product, 2010-11, Central Statistics Office, New Delhi. Government of India 2010, Agricultural Statistics at a Glance 2010. Web. Government of India 2013, Twelfth Five Year Plan (2012-2017): Economic Sectors, Department of Economic Affairs, Ministry of Finance, New Delhi. IBEF 2013, The Indian Agriculture Sector: Investments, Growth and Prospects, India Brand Equity Foundation, New Delhi. Sharma, VP Dinesh, J 2011, High Value Agriculture in India: past Trends and Future P rospects. Web. Sharma, VP 2011, India’s Agricultural Development under the New Economic Regime: Policy Perspective and Strategy for the 12th Five Year Plan, Indian Institute of Management, Ahmedabad. Shiva, V 2013, Agricultural Sector in India. Web. Vaidyanathan, A 2010, Agriculture Growth in India: Role of Technology, Incentives and  Institutions, Oxford University Press, New York.